Hi, I’m Kirsten, a marketing coach who helps entrepreneurs and small business owners build clear, simple marketing plans that actually work.
After more than 20 years working across marketing strategy, brand storytelling, website user experience, content planning, messaging, email marketing, customer journey design, and community building, I have seen the same pattern: most people do not need more tactics. They need clarity around what to do for their businesses.
Why I do this work
I know what it feels like to pour your energy into your business and still wonder if your marketing is working. I saw how often smart, capable entrepreneurs were spinning their wheels trying every new trend, second-guessing their message, and never feeling caught up.
That is why I started this coaching work to make marketing feel less like a mystery and more like a system you can understand, manage, and grow.
My approach
Every client is different, but the goal is the same: clear, focused, doable marketing. By the end of our work together, you will have:
1. Clarity: Identify what is working, what is not, and where the opportunities are.
2. Strategy: Build a plan that fits your goals and capacity.
3. Action and Accountability: Turn the plan into consistent action.
4. Confidence and Independence: Learn to run your marketing with clarity long after our work ends.